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What is self-service polling?
What is self-service polling?
Kate Guest avatar
Written by Kate Guest
Updated over a week ago

With Numinar, you can easily understand who your voters are via our self-service poling feature! We understand you need to know whether you're ahead or behind and how to shape your strategy without breaking the bank. You can easily run a poll that can be used for a model to help your campaign or organization make a data-driven decision on who to conduct outreach to. To run a poll, first step is to create a survey sample list. Second step is to create a survey script. Thirdly, you create your survey project (text or IVR)!

💡Run your own polls (also referred to as surveys) 10x cheaper and faster with Numinar. Track responses in live time!


What is self-service polling?

Self-service polling in Numinar allows you to conduct political surveys and collect data independently, without the need for a third-party polling agency. It also allows users to tailor surveys to specific demographics or issues, gather real-time data, and gain insights into public opinion on political matters.


Types of self-service polling

Numinar offer two ways to collect poling data: text surveys and IVR surveys.

  1. IVR Survey

  2. Text Survey

IVR surveys are interactive voice recordings that deploy to landlines and voters dial their responses to the questions. Text surveys are an interactive message that voters text back their responses to the questions. Both surveys provide a way to collect unbiased polling data that can be used for a model.


Polling for a model

It's recommended to have a mix of both IVR and text surveys when polling for a model. This is because landlines for IVR surveys skew to an older demographic and cell phones for text surveys to a younger one, so a mix provides a good representation!


Note, polling data for models should be unbiased, meaning the survey content doesn't name the campaign or ask leading questions. Instead, the survey should use the name of an affiliated consulting firm or organization to stay compliant with name attribution.


Polling for other use cases

In addition to polling for a model, you can also send a poll for your own tracking purposes or even as persuasive outreach.



💬FAQ

What's the cost of polling?

It's the same as other outreach! Check out our pricing.

I don't see any survey response data from my test texts, are my tags working properly?

Draft texts will not log any survey results. The number used for draft texts is technically not linked to the list or a Voter ID so there is nothing for the data to be saved to.

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